— OUR UNIQUE APPROACH
Core Clarity™
Comprehensive Brand Strategy Development
Core Clarity™ is the essential deep-dive strategy experience for brands ready to build a powerful visual identity and become unforgettable. This is a mandatory first step for all visual identity design packages and includes full brand discovery, positioning, competitive differentiation, voice development, and internal alignment.
This isn’t just a session—it’s a comprehensive process that sets the strategic tone for your entire brand identity. When complete, you’ll walk away with fully aligned strategy assets that becomes the foundation for your design, messaging, and marketing decisions.
Ideal for: Purpose-driven businesses and founders who are ready to root their brand in strategy before creating their visual identity.
“This session felt like therapy for my business. I didn’t realize how unclear I was until Randy guided me through this. It changed how I show up entirely.”
–Ayanna E. | Founder & Entrepreneur
THIS IS FOR YOU IF…
Perfect if you’re:
✅ You’re ready to establish your full brand identity from the inside out
✅ You’re committed to building a brand that’s grounded in purpose, story, and strategy
✅ You’ve outgrown your DIY or scattered brand and know you need expert clarity to elevate
✅ You’re done second-guessing your positioning, message, or audience — and ready to own your space as a purpose-led brand
✅ You’re preparing for a full rebrand or new visual identity and want a strong foundation before the creative begins
WHAT YOU’LL GET…
Transformational value:
✅ A clearly defined Brand Core: values, voice, personality, purpose, promise
✅ Ideal Audience Clarity with emotional triggers, belief systems, and lifestyle archetypes
✅ Competitor audit and positioning map
✅ Messaging themes and unique brand language guidance
✅ High-level brand narrative and story arc
✅ Strategic recommendations to guide your full visual identity
✅ PDF recap of your full brand blueprint + voice map
✅ Recording of your session(s)
Standard Investment Range:
Starting at $6,500
Custom proposals based on scope or team needs.
Available as a standalone session or as a warm-up to a larger engagement.
“Working with Oathic felt very intuitive.
The depth, insight, and clarity that this brought was worth every penny and then some!”
– Sean & Jillian Thompson | Nutrition & Wellness Coach
WHAT’S POSSIBLE THROUGH THIS WORK
WHY IT MATTERS
Most businesses struggle because they skip this part.
They build visuals without vision. Messaging without meaning. Offers without audience alignment.
But when your brand is built on truth, strategy, and soul — it becomes magnetic, scalable, and deeply trusted.
This is the clarity that aligns everything else — and it starts here.
ADD-ON SUGGESTIONS
Need continued support?
After your session, you’ll have the option to add:
Soul Blueprint
Why: After developing strategic clarity, many clients struggle to articulate their message. The Soul Blueprint helps turn strategy into soulful storytelling and brand language they can actually use in content, bios, websites, and marketing.
Post-Session Coaching Call (60-min)
Ongoing Consulting Retainer (monthly)
Why: After developing strategic clarity, many clients struggle to articulate their message. The Soul Blueprint helps turn strategy into soulful storytelling and brand language they can actually use in content, bios, websites, and marketing.
— OUR UNIQUE APPROACH
Core Clarity™
Comprehensive Brand Strategy Development
Core Clarity™ is the essential deep-dive strategy experience for brands ready to build a powerful visual identity and become unforgettable. This is a mandatory first step for all visual identity design packages and includes full brand discovery, positioning, competitive differentiation, voice development, and internal alignment.
This isn’t just a session—it’s a comprehensive process that sets the strategic tone for your entire brand identity. When complete, you’ll walk away with fully aligned strategy assets that becomes the foundation for your design, messaging, and marketing decisions.
Ideal for: Purpose-driven businesses and founders who are ready to root their brand in strategy before creating their visual identity.
“This session felt like therapy for my business. I didn’t realize how unclear I was until Randy guided me through this. It changed how I show up entirely.”
–Ayanna E. | Founder & Entrepreneur
THIS IS FOR YOU IF…
Perfect if you’re:
✅ You’re ready to establish your full
brand identity from the inside out
✅ You’re committed to building a brand that’s
grounded in purpose, story, and strategy
✅ You’ve outgrown your DIY or scattered brand
and know you need expert clarity to elevate
✅ You’re done second-guessing your positioning, message,
or audience — and ready to own your space as a purpose-led brand
✅ You’re preparing for a full rebrand or new visual identity
and want a strong foundation before the creative begins
brand identity from the inside out
grounded in purpose, story, and strategy
and know you need expert clarity to elevate
or audience — and ready to own your space as a purpose-led brand
and want a strong foundation before the creative begins
WHAT YOU’LL GET…
Transformational value:
✅ A clearly defined Brand Core: values,
voice, personality, purpose, promise
✅ Ideal Audience Clarity with emotional triggers,
belief systems, and lifestyle archetypes
✅ Competitor audit and positioning map
✅ Messaging themes and unique
brand language guidance
✅ High-level brand narrative and story arc
✅ Strategic recommendations to
guide your full visual identity
✅ PDF recap of your full
brand blueprint + voice map
✅ Recording of your session(s)
voice, personality, purpose, promise
belief systems, and lifestyle archetypes
brand language guidance
guide your full visual identity
brand blueprint + voice map
Standard Investment Range:
Starting at $6,500
Custom proposals based on scope or team needs.
Available as a standalone session or as a warm-up to a larger engagement.
“Working with Oathic felt very intuitive.
The depth, insight, and clarity that this brought was worth every penny and then some!”
– Sean & Jillian Thompson | Nutrition & Wellness Coach
WHAT’S POSSIBLE THROUGH THIS WORK
WHY IT MATTERS
Most businesses struggle because they skip this part.
They build visuals without vision. Messaging without meaning. Offers without audience alignment.
But when your brand is built on truth, strategy, and soul — it becomes magnetic, scalable, and deeply trusted.
This is the clarity that aligns everything else — and it starts here.
ADD-ON SUGGESTIONS
Need continued support?
After your session, you’ll have the option to add:
Soul Blueprint
Why: After developing strategic clarity, many clients struggle to articulate their message. The Soul Blueprint helps turn strategy into soulful storytelling and brand language they can actually use in content, bios, websites, and marketing.
Post-Session Coaching Call (60-min)
Ongoing Consulting Retainer (monthly)
Why: After developing strategic clarity, many clients struggle to articulate their message. The Soul Blueprint helps turn strategy into soulful storytelling and brand language they can actually use in content, bios, websites, and marketing.